Service.

Three engagement types, designed to:

Reduce risk.

Accelerate decisions.

Protect delivery quality.

Every engagement produces a forwardable decision pack and ends with a clear decision gate.


1

Signal & Friction Audit.

Best for:

Stalled initiatives, pre-launch risk, premium not landing, conversion drop-offs.

Included | 48 hrs

  • Friction map

  • Trust/desire cues

  • Mapped reccomendations

  • Short Decision Pack for internal circulation.


2

Interaction Architecture.

Best for:

New programmes, resets, multi-touchpoint launches.

Included | 2-3 weeks

  • Concept: audience, promise, success metrics

  • Interaction: behaviour model, touchpoints, feedback loops

  • Interface: principles, cues, consistency rules

  • Options + explicit trade-offs

  • Roadmap


3

Design Steward.

Best for: Implementation across teams/suppliers; maintaining coherence.

Included | Monthly

  • Governance and decision support

  • Readiness reviews at critical milestones

  • Ongoing tuning to protect intent and adoption

Signal & Friction

Remington

Spectrum Brands

Easy to work with, incredibly conciseness and always delivers excellent results.

Lewis consistently produces great designs for our brands.

The only hesitation I have in recommending Lewis to you, is that if you hire him, he will have less time to work on my projects.

Mark Goldsmith MBA

Head of Global Product Marketing.

Square

Block

Lewis consistently went above and beyond while providing creative solutions for our team's in-store marketing efforts.

He took the time to not only understand our brand and needs, but also the category and competitive markets.

His display solutions were deployed in multiple markets, and he was very quick to address concerns and revisions throughout all engagements.

I hope to get to work with Lewis again

Brad Lipman

Global Retail Merchandising Manager.

Square

Block

Thoroughly enjoyed working with Lewis.

Always full of ideas and creativity when tackling retail point of sale solutions.

His attention to detail and understanding of our needs helped deliver best in class executions across the UK.

I wouldn’t hesitate to work with Lewis again!

Brendan Bennett

Global Retail Merchandising Manager.